WE Chronicle: Zaha Hadid for Fabergé

Zaha Hadid Egg Sculpture at Fabergé 2
After the mesmerising egg at its Basel showcase, Fabergé reveals another egg, only not jewelled but metalled – and it is by Pritzker-winning British architect Zaha Hadid.

Zaha Hadid is participating in the Fabergé Big Egg Hunt with her “Liquid Skyline” egg, which will be on display at the Fabergé New York Boutique on Madison Avenue from April 1st to April 17th 2014 as a part of the city-wide public art display. “Liquid Skyline investigates the relation between natural form and urban fabric, resulting in a fluid and unexpected skyline”, explains Zaha Hadid.

Zaha Hadid Egg Sculpture for the Fabergé Big Egg HuntStarting on 1st April, participants in the Hunt will be able to download a smartphone application (TheBiggEggHunt App) which will guide them throughout the Hunt and enter participants in a sweepstakes to win one of three extraordinary jewelled prizes created by Fabergé. The eggs’ locations will be undisclosed until 10 hunters use the smartphone app to check-in at an egg, thereby ‘cracking it.’ Once an egg is ‘cracked,’ its location will become public, appearing on an interactive digital map. The more eggs the hunters check in at, the better their odds of winning a prize.




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