WE Ethical: Vivienne Westwood’s Small Tiger Rucksack

New products by Vivienne Westwood with a good story about the Dame’s dedication to ethical fashion to remind us of. 

Scattering skeptics about going ethical as a gimmick, Vivienne Westwood proves her dedication to make a significant difference by maintaining her far-reaching, sustained partnership with ITC Ethical Fashion Initiative. These new rucksacks and bags, made by recycled canvas, not only promise an edgy touch to a street look; they also promise a better life for those in Kenya.

The Vivienne Westwood Ethical Fashion Initiative Bags are “Handmade with love” in Nairobi, and are produced in collaboration with the International Trade Centre (ITC), a joint body of the United Nations (UN) and the World Trade Organisation (WTO), supporting the work of thousands of women micro-producers from marginalized African communities. The ITC empowers informal manufacturers and craftspeople to enter the international value chain, providing an income for some of the poorest people in the world. This promotes the growth of sustainable business in place of aid dependency and creates stability among these impoverished communities. This is not charity, this is work.


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