WE Chronicle: Hopeless Lingerie


Lingerie was first developed in an intent to free women oppose to the restrictive corsets that was in fashion, yet in this time where whatever clothing is apparent and seems possible to manufacture, there is a gap for subtly promiscuous and dark under garments. The abundance of what is in the market at this moment, silently typecasts women into a specific category of overtly sexual creatures, not just in shape, or the revealing of material, but the hues of colour speaks likewise.

Hopeless Lingerie is an Aussie-label that designs a moody and glamorous-yet-demure line of intimates. The most recent collection took reference of motifs prevalent in sea myths and telltales about mermaids, which ideas were represented by graphic shapes and bold lines throughout the range. The divine look book most definitely supported the story of the designer, and shifts our focus on thinking that these are more special than what is in mass.

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